Category: Copywriting

  • Top 5 Menopause Supplements for Women Over 40

    Ladies! We never have it easy. Menstruating through 40ish years of our lives and menopause for another 10-15. If men only knew. Hot flashes, night sweats, weight gain, moodiness, sleeplessness, thinning hair, low sex drive and ugh…vaginal dryness. What’s a girl to do? Your options Conventional treatments —- Most menopausal symptoms result from a rapid…

  • Novoslim Postcard

    I loved this postcard for the Novoslim(from the makers of leading non-hormonal menopause relief supplement Amberen) product launch. This concept and copy stood out in high contrast to the other proposed variations and competitor’s mailings. With only seconds to grab a prospect’s attention, direct mail needs to POP!

  • Poker Player Academy Email

    I don’t even play poker but I was excited about what Poker Player Academy had to offer. This was one email that summarizes the offer well. My role was to take the concept and set the tone for a high converting launch campaign that included video scripts, landing and capture pages, and emails.

  • Display Ad for Liproxenol

    Successful display ad for Liproxenol’s American debut. My angle for this piece was to draw readers in with a fascinating headline and build interest and desire using credibility, testimonials, etc. and then test various offers for the U.S. market by directing visitors to the website.